Do Small Businesses Need to Do Content Marketing?

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Posted by Jill Whalen | Posted in Business | Posted on 01-04-2015

Helping Heart Centered BusinessesIn my current online circles, I’ve been running into a lot of small, heart-centered business owners who are confused about how to market their offerings online. While I left my old SEO world in 2013 in part because I felt that most people finally knew all of the marketing wisdom I had to share, I now see that I was wrong. Yes, true professionals in the SEO space got it. And yes, many of the companies I had been working with who’d been marketing online for many years also got it. But it never occurred to me that there were still so many smaller and/or newer businesses coming online every day who had no clue. And sadly, there is still a lot of bad and outright wrong information everywhere.

So once again, I find myself drawn to helping them. (Who knew you can’t erase 18+ years of website marketing knowledge!) Read the rest of this entry »

What I Learned Leading My First Online Transformation Program

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Posted by Jill Whalen | Posted in Business, Things I've Learned | Posted on 03-03-2015

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[Jill’s Note: If you prefer to listen rather than read, please scroll to the bottom of this post for the audio version.]

What I LearnedLast week my first stab at leading a 7 week online transformation program came to an end. For me, it was nerve-wracking, exciting, scary, fun, interesting, a great learning experience, and a whole lot more, all wrapped into one!

How it was for the participants, I’m not entirely sure. So far I’ve had feedback from a few  who found it helpful (one of whom has already signed up for my next program). I also got constructive criticism from a couple of people, which was helpful and with which I wholeheartedly agree. Read the rest of this entry »

Marketing is Not Evil

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Posted by Jill Whalen | Posted in Business, Things I've Learned | Posted on 09-12-2014

Is Marketing EvilBy Jill Whalen

Back in 2011 when I was still heavily entrenched in my website marketing career, I wrote this article wondering why people thought Deceptive Marketing Was a Necessary Evil. Throughout my career I had seen examples of marketing through “white lies” such as those mentioned in the article, which always seemed like a bad idea to me.

Let me back up even further… Read the rest of this entry »

3 Things Health, Fitness and Spiritual Bloggers Could Do Better

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Posted by Jill Whalen | Posted in Business, Things I've Learned | Posted on 09-10-2014

Go From Thumbs Down to Thumbs Up!

Now that I’m immersed in topics such as health, fitness and spirituality, I can’t help but notice some areas where bloggers could be doing a better job spreading their message. Interestingly, I see the same problems from blog to blog, which indicates that many may be simply copying what their peers do. I expect that there’s also some bad and/or old online marketing advice being spread around as well. Read the rest of this entry »

Changing How We Relate To Others

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Posted by Jill Whalen | Posted in Business, Relationships, Spirituality, Thought | Posted on 03-09-2014

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[Jill’s Note: If you prefer to listen rather than read, please scroll to the bottom of this post for the audio version.]

Change Your Thoughts--Change Your Relationships!

Change Your Thoughts–Change Your Relationships!

Have you ever thought someone was mad at you only to find out they were just worried about something completely unrelated to you?

I remember an experience like that one day many moons ago when I was in college. The hypochondriac in me was worried about some non-existent health issue, and therefore I was being more quiet and introspective than usual. That night as I lay in bed before going to sleep, all of a sudden my roommate burst out, “I’m sorry!” Confused, I asked her what she was sorry for. She answered, “I don’t know, but whatever it is that you’re mad at me for!”

Most people can probably relate to this scenario. When we think that someone is mad at us, we come up with all sorts of things we must have done to piss them off. After all, why would they be so mad if we didn’t do anything wrong. During those times, it all feels so real. My roommate absolutely knew for certain in her head that I was mad at her, and it didn’t feel good. She went through all the feelings she would normally go through if I was in fact mad at her.

In other words, we create entire stories in our heads. Read the rest of this entry »

17 Things I Never Would Have Done a Year Ago

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Posted by Jill Whalen | Posted in Healthy Eating, Running, Things I've Learned, Thought, Yoga | Posted on 15-07-2014

[Jill’s Note: If you prefer to listen rather than read, please scroll to the bottom of this post for the audio version.]

As I was running home from my yoga class today (a hot and humid day) I was marveling at the fact that not only did I not mind the run, I was rather enjoying myself. It’s times like that where even I wonder “What did you do with Jill?”

During my run, I started thinking about the many other ways in which the current me is unrecognizable from the me that I was just one year ago. I came up with the following 17 things that you would not have seen me do last summer: Read the rest of this entry »

The Golden Rule: Beyond Treating Others as You Want to be Treated

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Posted by Jill Whalen | Posted in Spiritual Teachings, Spirituality, Things I've Learned, Thought | Posted on 09-07-2014

[Jill’s Note: If you prefer to listen rather than read, please scroll to the bottom of this post for the audio version.]

Golden Rule

Beyond The Golden Rule

We’ve all heard the saying “Do unto others as you would have them do unto you.” Which of course means that we should treat people the way we would want to be treated.

Otherwise known as “The Golden Rule.”

I’ve tried to live by this rule as much as possible throughout my life. For instance, I don’t like to be yelled at, or hit, or talked to incessantly about things that I’m not interested in, so I don’t do those things to others. And yet I’ve also found myself in situations where I’ve somehow managed to unwittingly upset people or hurt their feelings. Read the rest of this entry »

Helping You With Life Problems

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Posted by Jill Whalen | Posted in Spirituality, Things I've Learned, Thought | Posted on 01-07-2014

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Helping Each Other

Helping Each Other

A friend of mine was in town recently and told me how she and her brother have been estranged for many years, however, she wanted to try to reunite with him. So she made some kind gestures to him, but he seemed to rebuff them. While she felt hurt by that, she continued to want to try to reunite, as she knew it was one of her father’s last wishes.

When she first told me this story, I had been  familiarizing myself with a new understanding of how life works. That is, from the inside out, rather than the outside in. She seemed receptive to hearing my opinion, so I shared with her my understanding as it applied to her situation as best I could. I wasn’t totally confident in my explanations, but what I was saying seemed to make sense and she was definitely grasping it as it applied to her. Read the rest of this entry »

In Memory of My Friend Frankie

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Posted by Jill Whalen | Posted in Miscellaneous | Posted on 27-06-2014

Oh Frankie.

What have you done? Why did you not care? Why did you give up? Was your pain so great that it was the only way? Read the rest of this entry »

6 Similarities Between SEO and Personal Development

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Posted by Jill Whalen | Posted in Business, Spirituality | Posted on 23-05-2014

[Jill’s Note: If you prefer to listen rather than read, please scroll to the bottom of this post for the audio version.]

Similarities Between SEO and Personal Development

Just Thought This Looked Cool!

After nearly 20 years in the SEO industry, I learned a lot of things about how it worked. Now that my transformational journey has taken me down another path, I’m learning about completely different stuff. With my website marketing background, however, I can’t help but see similarities between it and personal development. In fact, I’ve found that noticing these help me to relate and better understand the new topics that I’m learning about. Read the rest of this entry »

Change Who You Think You Are By Changing Your Perceptions

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Posted by Jill Whalen | Posted in Meditation, Spirituality, Things I've Learned, Thought | Posted on 20-05-2014

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[Jill’s Note: If you prefer to listen rather than read, please scroll to the bottom of this post for the audio version.]

You Are Not Who You Think!

You Are Not Who You Think!

Most of us carry around a certain image of ourselves. I certainly did and still do, but I didn’t realize until recently how malleable that image can be. Read the rest of this entry »

How I Realized That Thoughts Create Feelings

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Posted by Jill Whalen | Posted in Spiritual Teachings, Spirituality, Things I've Learned, Thought | Posted on 14-05-2014

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[Jill’s Note: If you prefer to listen rather than read, please scroll to the bottom of this post for the audio version.]

Bad Thoughts Equal Bad Feelings

Bad Thoughts Equal Bad Feelings

A few months ago I finally grasped a concept that I had been grappling with for quite some time:

Thoughts create feelings not the other way around. The difference between generally happy people, and generally sad (or mad, or whatever) people is their ability understand that simple concept. Read the rest of this entry »

Getting Caught Up With One’s Thoughts in Business Situations

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Posted by Jill Whalen | Posted in Business, Miscellaneous, Spiritual Teachings, Thought | Posted on 12-05-2014

Getting Caught Up In Thought

Getting Caught Up In Thought

Recently, a friend who has a small consulting firm called me for some advice about a business situation. He told me of a client who had signed off on a proposal and was ready to move forward with his services. Wanting to get a good feel for exactly what would be needed to get started, my friend began to review what the company was currently doing. After analyzing their situation, he suggested to the client that rather than trying to fix a certain aspect of their business, it would be best for them to start over from scratch. He let them know that from his analysis, their current model wasn’t working well and was losing them money. Read the rest of this entry »

Savory Mug Muffins, A Course in Miracles, Drop Dead Diva

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Posted by Jill Whalen | Posted in Food, Healthy Eating, Recipes, Running, Spiritual Teachings, Spirituality, Things I've Learned | Posted on 07-04-2014

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Hey everyone! Here’s what I learned last week:

Monday, Mar. 31, 2014

  • Healthy Mug Muffin

    Healthy, Savory Muffin Made in a Mug!

    How to make the mug muffins I learned about last week into savory ones: I first sauteed some mushroom, onion, spinach, and uncured turkey bacon (which appeared to basically be ham).  Then added them into a coffee mug, along with some feta cheese to 2 tblsp. ground flax seed, 1 tsp. baking powder, 1 egg (beaten), 1/4 tsp. salt. Then I microwaved on high for 2 minutes (I have an old microwave which needs more time than newer, more powerful ones). Waited a minute or so to cool and the whole thing dumps right out onto a plate. I found that sticking the whole thing in the toaster oven for a few minutes helps dry it out a bit when it’s done as well. Yummy, healthy breakfast that keeps me full for many hours!

Read the rest of this entry »

Lentils, Lifting People Up, Codfish Cakes, Thanking The Universe

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Posted by Jill Whalen | Posted in Food, Healthy Eating, Meditation, Recipes, Spiritual Teachings, Things I've Learned | Posted on 31-03-2014

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Last week I had some delicious healthy food (ate out at both a vegetarian Indian restaurant and a Moroccan one (not vegetarian),  as well as some interesting insights. Here’s some of what I learned:

Monday, Mar. 24, 2014

Tuesday, Mar. 25, 2014

Yoga Code, Your Real Self, Manifesting Calls and Recipes, Dumb Keno

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Posted by Jill Whalen | Posted in Food, Healthy Eating, Recipes, Spiritual Teachings, Spirituality, Things I've Learned, Yoga | Posted on 24-03-2014

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Here’s what I learned last week:

Monday March 17, 2014

  • If you start a Meetup group and don’t pay right away, you’ll likely get a 50% off coupon in your email the next day! (I started a local group to find others to discuss the principles of mind, thought and consciousness. If you’re in the Metrowest area of Mass. and are interested, please join in!)
  • The 10 Universal Principles of the Yoga Code.
  • Sometimes it’s hard to remember that we don’t need to look outside of ourselves for love. Read the rest of this entry »

Mind, Thought, Consciousness, Bread, Bossy Girls and Wedding Showers

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Posted by Jill Whalen | Posted in Meditation, Nutrition, Spirituality, Things I've Learned, Thought | Posted on 17-03-2014

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I learned a lot more this week about Mind, Thought and Consciousness and living “from the inside out” as described by Michael Neill and others. Understanding the principles behind how life actually works can and will transform anyone’s life. I’d love to discuss this understanding with anyone else who’s interested. Feel free to contact me!

Here’s what else I learned last week:

Monday, Mar. 10, 2014

  • There’s no psychological trauma that can’t be “cured” by changing your relationship to the memories that originally caused the trauma. – George Pransky (paraphrased).

Read the rest of this entry »

Yoga Peace, Meditation Conversation, Citrus Reamer and Anna Nalick

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Posted by Jill Whalen | Posted in Meditation, Things I've Learned, Yoga | Posted on 10-03-2014

Here’s what I learned last week:

Monday, Mar. 3, 2014

Jamie Lee Curtis and Tony Curtis (Photo by Jim Smeal/WireImage)

Jamie Lee Curtis and Tony Curtis (Photo by Jim Smeal/WireImage)

  • I re-watched “A Fish Called Wanda” the other night which I remembered as an extremely funny movie. While I didn’t seem to find it quite as amusing this time around, I realized how beautiful Jamie Lee Curtis was. Then last night I watched “The Rat Race.” Coincidentally, it was starring Jamie Lee’s dad, the infamous Tony Curtis. He too was a very good looking person. Interestingly enough, they don’t look anything alike! Both good actors, however.

Tuesday, Mar. 4, 2014

Skiing after 25 years, Lamb Gyros, Grinding Peanuts and Freezing Avocados!

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Posted by Jill Whalen | Posted in Food, Healthy Eating, Things I've Learned | Posted on 03-03-2014

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Here’s what I learned last week:

Monday, Feb. 24, 2014

  • Skiing is kind of like riding a bike, it does come back to you. But, I wouldn’t start right out on a big hill when it’s been 25+ years since you last skied. (I’m glad I had the sense to realize that when I went today!)  Read the rest of this entry »

Default Healing, Grandmother Love, Mandalas and More

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Posted by Jill Whalen | Posted in Meditation, Spirituality, Things I've Learned | Posted on 24-02-2014

What I Learned Last Week:

Monday, Feb. 17, 2014

  • It’s amazing to see how our body’s default is to heal. I’ve been watching the daily healing of my cut thumb with awe. (Wish I had been taking daily pics.)

Read the rest of this entry »